Founded in November of 2007, Laguna Beach Jean Company has established itself as the first OC-inspired high-end denim and apparel line. The Laguna Beach Jean Company combines passion and innovation, priding itself on authentic designs and local inspiration. Recognized most for its denim, the collection is offered in a variety of washes, pocket designs and embellishments; with each design named after a Southern California beach - the epitome of the perfect "sun, surf&sand" culture.